Family-owned. Built for hunters.
Premium cellular trail cameras for reliable intel.
Origins
Humble beginnings.
After a career in tech, Ben Vander Velden wanted more. As a life-long hunter, he wanted better, simpler technology. He wanted to help create jobs in his community. He wanted to build a business that wasn’t “corporate” and didn’t have shareholders to appease. He wanted to establish something meaningful that his kids could be a part of. So he left his career in tech and started building Yellowstone.ai with his brother.
Company milestones
2020
Began selling the Y1
2022
Won Tech Startup of the Year (American Business Awards)
2024
First cell cam with a Lifetime Warranty
2026
Won Best New Tech award (Archery Trade Association)
2026
Launched 1,000+ camera partnership with the Wisconsin DNR - the largest cell cam deployment in the U.S.

A better trail camera experience
We’re not trying to be the biggest. Instead, our goal is to provide superior technology and great customer support at a price everyone can afford.
Proof
How do we compete with "the big guys" that are owned by investment firms?
When we started, we were too small for shareholders, fine print, and overseas call centers. Since then, thousands of hunters have switched to Yellowstone. That has not changed how we operate; as we grow, our family business will always be too small for shareholders, fine print, and overseas call centers. Customers come first. That’s how we compete.
- Pictures delivered
- 90
- App rating
- 4.8
- Customer satisfaction rating
- 95
- Archery Trade Association — Best New Tech 2026


